More To Franchising Than Just Financial Success As throngs of franchise folks returned from their annual pilgrimage to the International Franchise Association’s (IFA) franchise convention in Las Vegas, the overwhelming goal for most was determining how to extract more value from using the franchise model. The IFA hosted scores of classes offering insights and know-how […]
Growing Focus In Franchising Beyond Financial Read More »
For the past few decades franchise companies have been lulled into a false sense of security by failing to innovate, primarily due to a dutiful ‘baby boomer’ clientele. Now that millennials are settling into place, failing to adapt to their interests, habits and beliefs can be fatal, and in franchising, you are putting a network
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Eden Exchanges spoke to Dr Ben Litalien who is the Director of Franchise Well, the Advisor for Georgetown University Washington DC’s franchise program and a recognized global expert in franchising. In this interview, Dr. Ben discusses how Franchise Well came about, the state of the US and global franchise industry and the key elements he is
Eden Exchanges Podcast ft. Dr. Ben Litalien Read More »