Workshops

Generational Shifts in Franchising

Staying Ahead of the Curve

October 24th, 2018 in Washington D.C.
A Workshop for Franchise Professionals featuring generational researcher and author of

When Millennials Take Over, with Dr. Ben Litalien & Jamie Notter.

“Understanding the generational differences in purchasing decisions, career decisions, work-life balance, and more is essential to maximizing the success of your franchise network.”

-Catherine Monson, CEO

Generational Shift Summit

October 24, 2018 – 9:00am to 4:00pm

GEORGETOWN UNIVERSITY SCHOOL OF CONTINUING STUDIES
640 Massachusetts Ave, NW Washington, DC 20001

Workshop Fee: $495

Includes 150 CFE Credits from the IFA’s Institutue of Certified Executives

To register and remit payment, click below.

Space is LIMITED to 40 Participants!

REGISTER AND SAVE YOUR SPOT TODAY!

If you have questions or need assistance, please let us know!

Learn In A Unique & Prestigious Environment

The School of Continuing Studies at Georgetown University is situated in the heart of the nation’s capital. The state-of-the-art downtown D.C. campus features more than 95,000 square feet of classroom, office, and meeting space with integrated technology.

Georgetown University

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Plan Your Trip

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Be Proactive

Start managing the Millennial disruption to your advantage!

Join franchisors, multi-unit franchisees, and other franchise professionals in a full-day workshop exploring how to manage the disruption fueled by the arrival of the Millennial generation in the work world. Learn about four key capacities organizations need to develop in order to embrace this disruption and how to apply them in the Franchise context.

Walk Away With Critical Outcomes

A clear understanding of what shaped the Millennials and how that impacts the Franchise sector.

Get past all the hype about this generation and understand the critical forces that shaped them and learn how it impacts their behavior.

An understanding of how “work” is evolving in the 21st Century.

Learn the four key capacities that are emerging as the foundation for workplace cultures. Explore case studies of how organizations leverage these capacities to drive superior results.

A framework for assessing organizational readiness.

Learn a practical model for understanding where your organization is prepared and where it is lacking when it comes to meeting the challenges being posed by Millennial disruption.

A playbook for adapting your franchise to the Millennial era.

Develop concrete action steps to shift your organization into one that makes sense for today’s environment and the future.

Spend the day with
experts

Leave with a new understanding, practical techniques and evidence-based research to transform your franchise organization…

Host & Instructor: Dr. Ben Litalien, CFE

Principal of Franchise Well Consulting & Director of the Georgetown University Program

Guest Instructor: Jamie Notter

Author/Consultant; Founder, WorkXO Solutions